What is Gender Lens Investing?
Gender lens investors use their investment dollars to promote gender equality and improve the lives of women and girls.
Selecting investments through a gender lens means analyzing opportunities based on the potential to create positive impacts for women in addition to the potential for improved risk adjusted returns. Gender-based factors and financial performance data are weighed in the investment decision-making process. It is a form of impact investing in which investors use their capital to create positive social change that aligns with their values.
Impact investors may use a gender lens to analyze opportunities across asset classes, choose individual securities for investment, or assemble entire portfolios. Gender lens investing strategies vary depending on the financial and impact goals of the investor.