Earth Equity Advisors Makes Annual Charitable Donations

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Earth Equity Advisors and other Institutional Investors Call on Duke Energy to Mitigate Coal Ash Risks

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Earth Equity Advisors Named Best for the World: Changemaker

More good news from our BCorps community! Earth Equity Advisor has been recognized for doing the most to improve our impact on the world in the global B Corporation community with a spot on the Best for the World: Changemakers list!… Read the rest

Best for the World 2018

I’m proud to announce that for the third year in a row, Earth Equity Advisors has been recognized as a Best for the World B Corporation. This honor is reserved for only the top ten percent of all Certified B Corporations worldwide.

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Pete Krull Named As One of the 100 Most Influential Financial Advisors

Pete Krull, Earth Equity’s Founder & CEO, received some well deserved recognition from Investopedia yesterday, and was named one of the 100 most influential financial advisors in the U.S. He was the only WNC based advisors honored in the INVESTOPEDIA 100 list.

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Beat Plastic Pollution

Today is World Environment Day! June 5th has been designated by the United Nations as World Environment Day to promote “worldwide awareness and action for the protection of our environment.” 2018’s World Environment Day is centered around beating plastic pollution.


The 2018 World Environment Day seeks to influence change in these 4 key areas:

  1. Reducing Single Use Plastics
  2. Improving Waste Management
  3. Phasing Out Microplastics
  4. Promoting Research into Alternatives

The UN shares some dismal statistics on why the message “Beat Plastic Pollution” is so dire right now.

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Focusing On Your Passion


In a recent blog post, I discussed one of Earth Equity Advisors’ core values, GRATITUDE. In this post I’d like to focus on another principle of our firm, PASSION. What is passion? Most people would agree that passion refers to a strong motivation mixed with intense emotions (Psychology Today).

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The Future of Finance is Female



Women’s privately owned wealth has grown significantly in recent decades. By 2020 women are expected to control $22 trillion of personal wealth in the US. … Read the rest

There Are More Benefits To Gratitude Than You Think

As we approach Thanksgiving, it’s a great opportunity to ponder whether you live in a state of abundance or scarcity (regardless of your circumstances).  While your fundamental attitude and personality type influence your views, there is an opportunity to shift your mindset with intentional focus.… Read the rest